Sales and Business Development Professional verification

• B2B Sales Execution & Pipeline Management

  Demonstrated

  Anush described a clear and well-structured outbound process: defining target criteria, finding decision-makers through Apollo and LinkedIn, sending personalised campaigns, updating statuses in HubSpot as prospects replied, and moving them to calls and deals. She supported it with a real case where she reached a decision-maker after several LinkedIn attempts, connected with a co-founder, and moved the conversation to a call to agree on terms.

• Business Development

  Partial

  Anush showed good structured thinking when asked how she would build a pipeline from scratch in a new market: understand the product and competitors, then separate current users, non-users and future users who will need the product. At in One Mobile Wallet she has already done market research and proposed a new B2B sales approach. With this her strongest negotiation example came from mostly personal part of work, rather than while her business development whole cycle experience is still limited mostly in short roles. , which kept this result at borderline. Anush brings practical business development experience from her roles at Clevit, Double Coconut and inOne Mobile Wallet. At Double Coconut she identified game development projects and companies through several platforms, LinkedIn and major gaming events, and opened conversations with decision-makers for outsourcing partnerships. When asked how she would build a pipeline from scratch in a new market, she gave one of the strongest answers of the session: start from the product and its competitors, then separate current users, non-users and future users who will need the product. At inOne Mobile Wallet she has already carried out market research and proposed a new B2B sales approach, which shows initiative and strategic thinking. Adding a few more client-side partnership and negotiation examples will take this skill to a full pass.

• Professional English (C1)

  Gap

  The English part of the session was very short. The C1 level required for this verification could not be confirmed in this session. This is a clear and achievable area to work on.

Outbound process: Anush explained step by step how she worked at Double Coconut: researching game projects and companies on several platforms and LinkedIn, tracking major gaming events, filtering companies by criteria, identifying decision-makers and running personalised email campaigns with clear CRM stages. Real prospect example: after two or three unanswered LinkedIn messages to a decision-maker, she reached a co-founder, joined a call and moved the conversation forward to discuss terms. This showed persistence and a good sense of where to go next. Needs discovery: she described working with a client who had a large team and did not want to reduce it. She shaped her proposal around that need rather than offering a standard service. Negotiation: her hardest negotiation was personal. At 18 she negotiated the price and terms of an expensive sales course with a training company over two months, and they eventually agreed to her proposal. This shows determination and persuasion, and a client example would strengthen this area further. New market thinking: when asked how to build a B2B pipeline from scratch, she started from understanding the product, its competitors and three groups of users (current users, non-users and future users). This was one of the strongest answers of the session. Price objection: when a prospect said a competitor was 20% cheaper, she said she would not lower the value of her product but would explain how its price is calculated and what benefits the client receives. This is the right instinct, and showing that value in numbers would make it stronger. Low reply rate (English question): her answer pointed to the targeting as the main problem. A fuller analysis would also look at the subject line, message relevance, timing, follow-up sequence and data quality. Self-awareness: she named her high energy as something she manages consciously, saying she controls it about 70% of the time, and she reflected openly on her strengths.

Practise professional English through regular speaking sessions focused on sales conversations, discovery calls and objection handling, and record a few practice calls to review. Prepare two or three detailed client case studies from your B2B work (with client and case details) : the prospect, the problem, your actions, the objections and the result, with numbers where possible, with details as much as possible. Gain more hands-on experience in closing deals, and after each one, whether won or lost, review the full process from first contact to final decision to identify what worked well and what could be improved next time.